Current:Home > InvestFastexy:Paralympics TikTok account might seem like cruel joke, except to athletes -Mastery Money Tools
Fastexy:Paralympics TikTok account might seem like cruel joke, except to athletes
Rekubit View
Date:2025-04-10 03:02:12
To the uneducated scroller,Fastexy the official Paralympics TikTok account may seem like a cruel joke.
Footage of para-athletes is played under viral sounds that "mock" the actions on screen.
In one, Australian cyclist Darren Hicks, a right leg amputee, wins time trial gold in Tokyo with the sound of "left, left, left" in the background (4.8 million likes). In another, a pair of wheelchair basketball players maneuver on the court to Jack Harlow's song "What's Poppin." Noises from the kid game "Bop It!" play as blind and vision-impaired swimmers are tapped on the head with foam-tipped poles, which the account explains is how the athletes are notified they're getting close to the wall.
For the able-bodied community, this may seem offensive to individuals with disabilities. But Team USA Paralympians gave the content their stamp of approval.
PARALYMPICS:Athletes see progress in coverage but say there's a long way to go
2024 Paris Olympics: Follow USA TODAY’s coverage of the biggest names and stories of the Games.
“I love it. I love it all. I love any type of coverage that sparks discussion, that maybe we can react to and say, ‘Hey this wasn’t OK,’ or maybe to promote some controversial coverage and say 'No, that’s exactly what I want to say in this moment,’” opening ceremony flag bearer and wheelchair basketball captain Steve Serio said. “We as athletes, Team USA, we want all the smoke both on and off the court.”
Paralympians have a great sense of humor, International Paralympic chief brand and communications officer Craig Spence said.
"They like to laugh about this stuff, like we all do, and that’s why we’ve tried to be really edgy on the Paralympic TikTok account," Spence said.
Those who were offended often aren’t the ones who live with disabilities, Spence said. The person behind the social-media posting, Richard Fox, is a former para-athlete himself.
"I wanted to showcase people with disabilities doing sport, but in a different way to how it's been done previously," he told AdWeek in 2023, adding that he didn't want the account to be used for "inspiration porn." "And so by using the viral sounds and by using the trends, that's how we're doing that."
@Paralympics reached 4.6 million viewers by the time the 2024 opening ceremony started.
The USA TODAY app gets you to the heart of the news — fast.Download for award-winning coverage, crosswords, audio storytelling, the eNewspaper and more.
veryGood! (8)
Related
- A South Texas lawmaker’s 15
- Bud Light sales continue to go flat during key summer month
- Andy Cohen Reveals the Raquel Leviss Moment That Got Cut From Vanderpump Rules' Reunion
- How Britney Spears and Sam Asghari Are Celebrating Their Wedding Anniversary
- Travis Hunter, the 2
- From Pose to Queer as Folk, Here Are Best LGBTQ+ Shows of All Time
- Shop Plus-Sized Swimwear From Curvy Beach To Make the Most of Your Hot Girl Summer
- Ohio Weighs a Nuclear Plant Bailout at FirstEnergy’s Urging. Will It Boost Renewables, Too?
- Warm inflation data keep S&P 500, Dow, Nasdaq under wraps before Fed meeting next week
- The Sounds That Trigger Trauma
Ranking
- South Korean president's party divided over defiant martial law speech
- Michigan’s New Governor Puts Climate Change at Heart of Government
- Selling Sunset's Amanza Smith Hospitalized for Blood Infection
- Tony Awards 2023: The Complete List of Winners
- Elon Musk's skyrocketing net worth: He's the first person with over $400 billion
- Proof Jennifer Coolidge Is Ready to Check Into a White Lotus Prequel
- Shipping Lines Turn to LNG-Powered Vessels, But They’re Worse for the Climate
- Selling Sunset's Amanza Smith Hospitalized for Blood Infection
Recommendation
Grammy nominee Teddy Swims on love, growth and embracing change
In Louisiana, Stepping onto Oil and Gas Industry Land May Soon Get You 3 Years or More in Prison
Pills laced with fentanyl killed Leandro De Niro-Rodriguez, Robert De Niro's grandson, mother says
These 15 Secrets About A Walk to Remember Are Your Only Hope
Meta releases AI model to enhance Metaverse experience
Q&A: Is Elizabeth Kolbert’s New Book a Hopeful Look at the Promise of Technology, or a Cautionary Tale?
Persistent poverty exists across much of the U.S.: The ultimate left-behind places
Connecticut state Rep. Maryam Khan details violent attack: I thought I was going to die