Current:Home > MarketsGen Z's Favorite Underwear Brand Dropped a Size-Inclusive, Comfortable Bra Collection -Mastery Money Tools
Gen Z's Favorite Underwear Brand Dropped a Size-Inclusive, Comfortable Bra Collection
View
Date:2025-04-14 03:51:52
We independently selected these products because we love them, and we think you might like them at these prices. E! has affiliate relationships, so we may get a commission if you purchase something through our links. Items are sold by the retailer, not E!. Prices are accurate as of publish time.
If you hate wearing underwire bras that dig into the skin— and, let's be honest, who doesn't?— Parade just launched a new collection of bras that will change your life.
Reviewers are calling the new launch of size-inclusive bras "perfect," "comfortable," "supportive," "incredible" and, well, the list goes on. Parade evidently cracked the code to comfortable underwire bras that are just as stylish and sexy as they are supportive with their weightless and flexible CloudLift wire technology. The bras are made for sizes 32A through 46G, for day and night and can be worn and layered with just about anything.
Parade's new collection of bras will have wearers feeling powerful, playful and confident. They even turned one of their cult-favorite bralettes into a bra, which one reviewer says "is a must have" because "it forms to YOUR body making it comfortable to wear all day."
Scroll below to shop the rest of Parade's collection, and be prepared to meet your new favorite bra (or two).
This t-shirt bra is reliable, cushiony and weightless. Whether you wear it with bodysuits, sweaters or t-shirts, you'll feel supported and comfortable all day and night long.
One reviewer shares, "I'm a trans woman who finally bought her first bra at age 28 and this feels amazing. It fits really well and easily feels comfortable for an entire day. I'm definitely going to get several more because this one is perfect!"
This sheer triangle bra is simply adorable. The pop of pink offers a vibrant, playful touch of color to the look, too. The look strikes the perfect balance between being comfortable, sexy and supportive. It's especially great if you're looking for an underwired bra that isn't too bulky.
This balconette bra has the perfect retro look, with a super comfortable feel. It has a sheer finish for a sexy feel, along with underwire that doesn't dig into the skin.
One reviewer shares, "I usually HATE wearing bras like absolutely despise. However, I love parade so when I saw that parade was releasing bras I knew I had to try. I got the balconette bra in eightball and I was immediately impressed. I usually really hate wearing bras with underwire but on this one, you can't even feel it, and not to mention they are very true to size no side boob or anything. The silky mesh fabric is so comfortable so I definitely recommend this bra if you are not usually a bra wearer like me because it is supportive while still feeling like you have nothing on."
Looking for the perfect everyday bra? This Dream Triangle Bra is what you've been searching for. It has a super soft material that doesn't dig into the skin, full coverage and a flattering cut. The color options are also super cute!
One reviewer raves, "I have been trying this bra out for a month now and I gotta say it fits, feels and supports better than any other bra I have tried. It also washes up really well compared to other bras of mine that will pull. This bra is a must have, it forms to YOUR body making it comfortable to wear all day."
For a comfortable and lightweight bra that will become your go-to for everyday wear, this plunge bra is perfect. It's easy to wear under t-shirts, sweaters, bodysuits and just about anything else. One reviewer shares, "This bra is INCREDIBLE! I never wear underwire bras, but this may just have convinced me...."
In more fashion news, check out these $8 temperature adjusting tights that have over 19,000 5-star reviews.
Sign up for E! Insider Shop to get updates on the biggest sales and must-have products!veryGood! (63246)
Related
- Current, future North Carolina governor’s challenge of power
- Julianne Hough Addresses Sexuality 5 Years After Coming Out as Not Straight
- University of Delaware student killed after motorcyclist flees traffic stop
- Prosecutors in Arizona’s fake electors case dispute defendants’ allegations of a political motive
- B.A. Parker is learning the banjo
- Michael Bolton's nephew on emotional 'Claim to Fame' win: 'Everything was shaking'
- Jenna Dewan and Channing Tatum’s Daughter Everly Steps Up to 6th Grade in Rare Photo
- The Latest: Trump to campaign in Michigan, Wisconsin; Harris will have sit-down interview with CNN
- How to watch the 'Blue Bloods' Season 14 finale: Final episode premiere date, cast
- Travis Kelce Professing His Love for Taylor Swift Proves He’s Down Bad
Ranking
- Woman dies after Singapore family of 3 gets into accident in Taiwan
- Nick Saban hosts family at vacation rental in new Vrbo commercial: 'I have some rules'
- Fall is bringing fantasy (and romantasy), literary fiction, politics and Taylor-ed book offerings
- Rail worker’s death in Ohio railyard highlights union questions about remote control trains
- Could Bill Belichick, Robert Kraft reunite? Maybe in Pro Football Hall of Fame's 2026 class
- Lupita Nyong'o honors Chadwick Boseman on 4-year anniversary of his death: 'Grief never ends'
- FAA grounds SpaceX after fiery landing of uncrewed launch: It may impact Starliner, Polaris Dawn
- Black Panther's Lupita Nyong’o Shares Heartbreaking Message 4 Years After Chadwick Boseman's Death
Recommendation
Justice Department, Louisville reach deal after probe prompted by Breonna Taylor killing
Lamont nominates Justice Raheem L. Mullins to become next chief justice of Connecticut Supreme Court
California lawmakers pass bill that could make undocumented immigrants eligible for home loans
Boar's Head plant linked to listeria outbreak had bugs, mold and mildew, inspectors say
Head of the Federal Aviation Administration to resign, allowing Trump to pick his successor
Will Nvidia be worth more than Apple by 2030?
Ford becomes latest high-profile American company to pump brakes on DEI
Watch this stranded dolphin saved by a Good Samaritan